56 W 36th St, Suite 605, New York, NY 10018
(800) 670-0462
Home Event Fabrication Experiential Design Creative Fabrication Immersive Production Work About Contact Start a Project
About Pop Up Your Brand

We don't outsource. We don't cut corners. We build.

Pop Up Your Brand is a full-service experiential fabrication and event production company based in New York City. We design, engineer, fabricate, and install branded environments, stages, activations, and immersive experiences — all under one roof, with one team, from first sketch to final walkthrough.

Pop Up Your Brand — fabrication shop
200+ Events Fabricated
0 Missed Opens
100% In-House Built
48hrs Quote Turnaround
Pop Up Your Brand — our story
Our Story

Started in the shop. Still in the shop.

Pop Up Your Brand was founded on a simple premise: the best event fabrication happens when the people who design the build are the same people who cut the materials, weld the frames, paint the surfaces, and install the finished product. No vendor chains. No outsourced labor. No lost-in-translation moments between a creative brief and a physical environment.

That philosophy hasn't changed. Our team of designers, fabricators, scenic carpenters, metalworkers, and painters still work side by side in our New York City shop — and that proximity is the reason our builds look exactly like the renders that sold them. Agencies trust us because we eliminate the gap between concept and execution. Brands trust us because we deliver on time, every time.

What We Believe

How we work is why it works.

Craftsmanship Over Shortcuts

Every joint, every finish, every detail is built to a standard that survives the scrutiny of an agency creative director standing three feet away. We don't hide imperfections — we don't create them.

Deadlines Are Sacred

Event dates don't move. Our production management, procurement, and crew scheduling are engineered around hard deadlines with built-in contingency. Zero missed opens since founding.

One Roof, One Team

Design, fabrication, painting, printing, and installation — all in-house. When a designer can walk ten feet to talk to the fabricator building their wall, problems get solved in minutes, not days.

Agencies Are Partners, Not Clients

We function as your fabrication department. You own the client relationship — we own the build. No competing, no poaching, no surprises. Just flawless execution that makes your creative work shine.

Our Team

The people behind the builds.

Our team includes experiential designers, structural engineers, CNC operators, scenic carpenters, metal fabricators, scenic painters, large-format print specialists, and field installation crews — all working together under one roof in New York City.

Pop Up Your Brand team
In-House Capabilities

What's in the shop.

CNC Router & Laser Cutting
Scenic Carpentry
Metal Fabrication & Welding
Scenic Painting & Finishing
Large Format Printing
Vinyl Application & Wraps
LED & Lighting Integration
Structural Engineering
3D Visualization & Rendering
On-Site Installation & Strike
Ready?

Let's build something together.

Whether you're an agency, a brand, or a producer — tell us about your next project and we'll show you what in-house fabrication can do.

Start a Project